KUFAR

Launch and brand support for kufar.by, a local classifieds platform owned by Schibsted Media

Kufar.by is a personal classifieds site that makes it easy to find what you need — and get rid of what you don’t. This simple and relatable positioning paved the way for Kufar to become a future market leader. A series of playful, eye-catching visuals helped bring the brand’s message to life and made the communication more engaging and memorable.