Second Skin — Mark Formelle Campaign

Mark Formelle produces lingerie and apparel so comfortable you literally do not feel it. Like your skin.

At the heart of this project lies the idea that comfort can be so absolute, you stop noticing what you’re wearing. The collection is designed to feel like a “second skin” — and we brought this metaphor to life visually. The prints feature men and women appearing to wear T-shirts and sleepwear, which, upon closer inspection, are revealed to be nothing but body art.

Mark Formelle Group unites three companies: Mark Formelle, Formelle, and Grand Partner — each with its own production facilities. The brand’s current product range includes underwear for men, women, and children, as well as dresses, tunics, activewear, loungewear, sleepwear, and thermal clothing.